so did anyone hear anything about this?
- Thread starter fiver
- Start date
Bret4207
At the casting bench in the sky. RIP Bret.
I can recall a time, not that long ago, when Winchester had the levergun market pretty well cornered and was doing great with the older calibers. Ruger could do the same. I got thinking about a nice trim 336 in 25-35 and then I realized this is the perfect chance for Ruger to take Francis Sells old 25-35 Tomcat and legitimize it. Put out with one of those sexy rubber tipped bullets and call it the Ruger 25-35 Tomcat to go along with it's Bearcat name line. Might just work pretty good.
Ruger/Marlin will face stiff competition from Henry. I don't care for the Henrys at all as they are clumsy and overweight IMO, but they do well as far as price vs quality goes.
Ruger/Marlin will face stiff competition from Henry. I don't care for the Henrys at all as they are clumsy and overweight IMO, but they do well as far as price vs quality goes.
Petrol & Powder
Well-Known Member
Assuming the bankruptcy court approves that sale (and they almost certainly will) Ruger will own Marlin.
What that means isn't totally clear. I doubt Marlin has any current patents. Ruger will get the name, some finished products, some unfinished products and parts, maybe some tooling ........? Maybe some facilities ? There's probably not a lot more there.
Ruger may choose to continue some Marlin products and they may choose to discontinue some. Most companies prefer to not compete against themselves. So unless Ruger can find a specific market for the individual Marlin lines, they may close a lot of current Marlin lines down.
When Chrysler purchased AMC they discarded everything but the Jeep line. That made sense because at the time, Jeep was the only profitable division of AMC.
Ruger has a long history of innovative manufacturing processes to hold costs down. I suspect Ruger will look at the Marlin products and decide if anything competes against current Ruger products and eliminate anything that isn't profitable. I also suspect Ruger will look at the Marlin line up and see if they can use Ruger's manufacturing techniques to get production costs down.
I don't think Ruger was really competing with Marlin, so Ruger may be looking to expand their line rather than to kill off Marlin.
We'll See.
What that means isn't totally clear. I doubt Marlin has any current patents. Ruger will get the name, some finished products, some unfinished products and parts, maybe some tooling ........? Maybe some facilities ? There's probably not a lot more there.
Ruger may choose to continue some Marlin products and they may choose to discontinue some. Most companies prefer to not compete against themselves. So unless Ruger can find a specific market for the individual Marlin lines, they may close a lot of current Marlin lines down.
When Chrysler purchased AMC they discarded everything but the Jeep line. That made sense because at the time, Jeep was the only profitable division of AMC.
Ruger has a long history of innovative manufacturing processes to hold costs down. I suspect Ruger will look at the Marlin products and decide if anything competes against current Ruger products and eliminate anything that isn't profitable. I also suspect Ruger will look at the Marlin line up and see if they can use Ruger's manufacturing techniques to get production costs down.
I don't think Ruger was really competing with Marlin, so Ruger may be looking to expand their line rather than to kill off Marlin.
We'll See.
fiver
Well-Known Member
Marlin did make [or assembled] some Bolt rifles for a while there, so there is that option available to Ruger also.
I just hope they find someone that actually likes lever guns to be near the top of the operation.
it would be pretty awesome if they done something like a matched serial number set of a Black hawk and a lever gun in the same caliber in the same box for around 1100 bucks.
I just hope they find someone that actually likes lever guns to be near the top of the operation.
it would be pretty awesome if they done something like a matched serial number set of a Black hawk and a lever gun in the same caliber in the same box for around 1100 bucks.
462
California's Central Coast Amid The Insanity
Yippie, skippy! I'd buy a pair.
oscarflytyer
Well-Known Member
BOTH of these! It would be cool to be able to get a BH or Vaquero and lever gun in the same caliber from the same maker. Would love to see 32 Magnum combo. Same for 44 SPC and 44-40 (although I do have the 44-40 and 45 Colt now). and those old (now odd/obsolete) calibers like 25-20/25-35 etc.
Rick H
Well-Known Member
Ruger did have a Lever gun for a while. The 96-44, kind of a cross between the semi-auto 44 and 10-22 with a lever. They discontinued it rather soon and I understand it suffered similar accuracy problems as the little carbine autoloader. It is a pity, I really liked the size weight and handling of the little semi, but never saw one that could keep 5 shots on a piece of stationary paper at 50 yds. I know a lot of people tell me they shoot MOA all day long but never happened when I am at the range.
I took a steak dinner from a buddy him shooting the 44 mag. semi auto Ruger and me a compound bow.....at 50 yds. He was shooting from a bench. I figured I had better odds of hitting the playing card with the bow than he did and I was right.
I sure hope Ruger drops that silly "tactical ninja" black plastic lever action with picatinny rail and M-loc forend idea. They need to look at the old rifles with slim easy handling walnut stocks. Forego the checkering if they can't do it right but use real walnut.
I took a steak dinner from a buddy him shooting the 44 mag. semi auto Ruger and me a compound bow.....at 50 yds. He was shooting from a bench. I figured I had better odds of hitting the playing card with the bow than he did and I was right.
I sure hope Ruger drops that silly "tactical ninja" black plastic lever action with picatinny rail and M-loc forend idea. They need to look at the old rifles with slim easy handling walnut stocks. Forego the checkering if they can't do it right but use real walnut.
Petrol & Powder
Well-Known Member
Companies don't exist to make products or provide services.
Companies exist for one reason and ONLY one reason and that is to make money.
In the end, Ruger will do what they must do, not what they want to do.
It's impossible to guess what Ruger's strategy is at this point. They may want the Marlin name, they may want Marlin's work force, They may want to get into a portion of the market or they may simply want to deny others that market share. From outside the boardroom it is merely speculation.
Companies exist for one reason and ONLY one reason and that is to make money.
In the end, Ruger will do what they must do, not what they want to do.
It's impossible to guess what Ruger's strategy is at this point. They may want the Marlin name, they may want Marlin's work force, They may want to get into a portion of the market or they may simply want to deny others that market share. From outside the boardroom it is merely speculation.
fiver
Well-Known Member
they don't want the work force I'm pretty sure, well,,, the QC department anyway.
aand here we are discussing the break down and sell off of the results of that policy.
aand here we are discussing the break down and sell off of the results of that policy.
Petrol & Powder
Well-Known Member
Little pre-mature there fiver.
I don't know what Ruger's plans are and neither does anyone else that wasn't sitting in that boardroom.
As for companies existing to make money; that isn't corporate policy - that's reality. A company that fails to make money ceases to exist.
Companies make money or they die. That is precisely why Remington is selling off assets at this time.
All we can do is watch what happens. Ruger didn't just spend millions of dollars to buy what's left of Marlin (which was purchased by Remington in 2008) just to sell off assets unless there's more assets there than what Ruger just paid for. If Ruger purchased Marlin just to raid it, oh well. They get to do that. I would suspect (but I don't know) that Ruger sees some potential profit in the Marlin line.
When Chrysler purchased AMC they purchased it for the Jeep line, nothing else made money. Chrysler dumped everything in the AMC line except Jeep. That turned out to be good business and the Jeep line made a lot of money for Chrysler.
Ruger is trying to purchase Marlin (and probably will accomplish that) No one knows what their plans for Marlin are.
Ruger may want to kill off the Marlin model 60 that competes with the 10/22, OR they may want to keep it as a different grade?
Ruger may want to keep the lever action center fire lines going OR they may want to modernize those designs to increase profit margins?
Ruger may just want the manufacturing capacity to expand their current lines?
NO ONE KNOWS !
We can speculate but that's about all we can do.
I don't know what Ruger's plans are and neither does anyone else that wasn't sitting in that boardroom.
As for companies existing to make money; that isn't corporate policy - that's reality. A company that fails to make money ceases to exist.
Companies make money or they die. That is precisely why Remington is selling off assets at this time.
All we can do is watch what happens. Ruger didn't just spend millions of dollars to buy what's left of Marlin (which was purchased by Remington in 2008) just to sell off assets unless there's more assets there than what Ruger just paid for. If Ruger purchased Marlin just to raid it, oh well. They get to do that. I would suspect (but I don't know) that Ruger sees some potential profit in the Marlin line.
When Chrysler purchased AMC they purchased it for the Jeep line, nothing else made money. Chrysler dumped everything in the AMC line except Jeep. That turned out to be good business and the Jeep line made a lot of money for Chrysler.
Ruger is trying to purchase Marlin (and probably will accomplish that) No one knows what their plans for Marlin are.
Ruger may want to kill off the Marlin model 60 that competes with the 10/22, OR they may want to keep it as a different grade?
Ruger may want to keep the lever action center fire lines going OR they may want to modernize those designs to increase profit margins?
Ruger may just want the manufacturing capacity to expand their current lines?
NO ONE KNOWS !
We can speculate but that's about all we can do.
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CWLONGSHOT
Well-Known Member
Like all yall I have things Id like to see. As a life long Marlin fan Im just happy its living on.
As stated its all speculation and pipe dreams. Lets hope even some Of our wishes come to pass.
For now, Im happy. I like my Rugers and love my ol Marlins. Could be the start of something beautiful!
CW
As stated its all speculation and pipe dreams. Lets hope even some Of our wishes come to pass.
For now, Im happy. I like my Rugers and love my ol Marlins. Could be the start of something beautiful!
CW
Petrol & Powder
Well-Known Member
Looks like the bankruptcy court approved the sale:
journalnow.com
Bankruptcy judge approves selling Remington assets to seven buyers
A federal bankruptcy court judge approved Tuesday Vista Outdoor Inc.'s $81.4 million offer for the largest portion of Remington Outdoor Co. Inc.'s assets.
CWLONGSHOT
Well-Known Member
I read this AM, that the court decided last night Ruger is buying Marlin..
(Copied from another forum)
Vista has bid on certain IPs related to the Remington ammunition business, per TFB. I haven't gotten a chance to read the filings in their entirety yet but I doubt Fox is correct based on what I've thumbed through.
Roundhill bid on the non-Marlin firearms business less Bushy/DPMS (i.e. Remington firearms).
One of the backup bidders for Remington is... Century Arms. I wonder what that says about its valuation.
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fiver
Well-Known Member
ohh the comments...LOL.
well the transfer went through but now we gotta wait for the new owners to take possession of their possessions and set up their new business models, bring out the new improved products and get the marketing team in gear.
might have to start perusing the magazine racks come spring to see what's up.
well the transfer went through but now we gotta wait for the new owners to take possession of their possessions and set up their new business models, bring out the new improved products and get the marketing team in gear.
might have to start perusing the magazine racks come spring to see what's up.