yes but they are at least trying,,,,, in the right direction.
back to the video.
look at what they are producing, I know how ammo making works and that tooling costs a few bucks.
but new machines ain't needed, and tooling wears out anyway.
how much would it set them back to not produce 180gr. 30-06 hunting ammo and kick another machine or two over to 9mm production?
[yeah I know that includes case/bullet making equipment too]
how long would it take to recoup those costs right now?
so you have a set or two of totally paid for 5 times over tooling sitting on a shelf for another 5 years,, I see no money loss in that proposition.
I could care less about how much 9mm they make, or don't make, I'm not buying any either way.
a company that remains inflexible is losing more money than one that responds to market fluctuations.